A website consultation is a working conversation about the business, its customers and the role the website should play. It helps us avoid recommending features simply because they are fashionable and gives you a clearer basis for deciding what to build.
Before the meeting
Share the current website, if one exists, plus a short description of the business and the main challenge. Helpful material can include a company profile, service list, brand assets, competitor examples, analytics access and questions from your team. Do not delay the conversation because everything is not yet organised—we can identify what is missing together.
We begin with the business goal
We will ask what a successful website should change. That might be increasing suitable enquiries, explaining a complex service, presenting a catalogue, selling online or reducing repeated support questions. We also discuss the value and urgency of those outcomes.
Then we look at the customer
Who needs the service? What do they already know? What concerns might prevent them from contacting you? What proof would help them trust the company? These questions shape the navigation, page content and calls to action.
We review practical constraints
- Existing domain, hosting, email and website access.
- Brand identity, photographs and content readiness.
- Required integrations, forms, payments or catalogue tools.
- Internal approval process and who will maintain the site.
- Target timing and a realistic budget range.
- Security, privacy or operational requirements.
What you can expect afterwards
The next step depends on the engagement, but it may include a recommended scope, priorities, assumptions, exclusions and quotation. Larger projects may need a paid discovery phase before a final build estimate. Any payment link for consultation-related work is provided after we confirm the appropriate service with you.
How to get the most value from the session
Bring decision-makers where possible, be candid about previous problems and separate must-have requirements from future ideas. The consultation should leave both sides with a shared understanding, even if the best recommendation is a smaller improvement rather than a full rebuild.
Ready to discuss your website? Send Stardetha an enquiry with your business name, current website and the outcome you want to improve.